> For the complete documentation index, see [llms.txt](https://messagematch.gitbook.io/messagematch-docs/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://messagematch.gitbook.io/messagematch-docs/plan-limits-and-billing.md).

# Plans & Pricing

For the most up-to-date and actionable pricing plans, please visit our webpage at:

{% embed url="<https://messagematch.ai/pricing>" %}

## Plans

#### **Free Plan**

For first-time trials, very small sites, or agency sandboxes.

**What’s included**

* **1 domain**
* **1 MatchAgent**
* **1,000 Views/month**
* **CampaignMatches** (one active campaign per page)
* **Global page conversions** (single page-level event)

#### Small Business Plan: $20 / Month

For a single growing brand on one domain.

* **1 domain**
* **5 MatchAgents**
* **Advanced Settings**
* **5,000 Views/month**
* **Basic Analytics**
* **Email Support**

#### Pro Plan: $75 / Month

For multi-domain marketers who need A/B tests and clearer reporting.

* **3 domains**
* **10 MatchAgents**
* **50,000 Views/month**
* **Basic analytics + per-domain tracking**
* **A/B testing (Rematches)**
* **Chat support**

#### Elite $250 / Month

For teams scaling personalization with deeper conversion analytics.

* **5 domains**
* **Unlimited MatchAgents**
* **250,000 Views/month**
* **Level 2 analytics (conversion tracking)**
* **Custom Integrations**
* **Priority chat support**

### **Feature Matrix Overview**

<table><thead><tr><th width="223.06640625">Feature / Limit</th><th align="center">Free</th><th align="center">Small Business</th><th align="center">Pro</th><th align="center">Elite</th><th align="center">Enterprise</th></tr></thead><tbody><tr><td>Domains included</td><td align="center">1</td><td align="center">1</td><td align="center">3</td><td align="center">5</td><td align="center">Custom</td></tr><tr><td>MatchAgents</td><td align="center">1</td><td align="center">5</td><td align="center">10</td><td align="center">Unlimited</td><td align="center">Unlimited</td></tr><tr><td>Views / month</td><td align="center">1,000</td><td align="center">5,000</td><td align="center">50,000</td><td align="center">250,000</td><td align="center">Custom</td></tr><tr><td>CampaignMatches (UTM personalization)</td><td align="center">✓</td><td align="center">✓</td><td align="center">✓</td><td align="center">✓</td><td align="center">✓</td></tr><tr><td>Rematches (A/B testing)</td><td align="center">—</td><td align="center">✓</td><td align="center">✓</td><td align="center">✓</td><td align="center">✓</td></tr><tr><td>Analytics</td><td align="center">Limited</td><td align="center">✓</td><td align="center">✓</td><td align="center">✓</td><td align="center">✓</td></tr><tr><td>Conversion Analytics (per CTA/button)</td><td align="center">—</td><td align="center">—</td><td align="center">—</td><td align="center">✓</td><td align="center">✓</td></tr><tr><td>Per-domain tracking</td><td align="center">—</td><td align="center">—</td><td align="center">✓</td><td align="center">✓</td><td align="center">✓</td></tr><tr><td>Webhooks / API</td><td align="center">—</td><td align="center">✓</td><td align="center">✓</td><td align="center">✓</td><td align="center">✓</td></tr><tr><td>Support</td><td align="center">Email</td><td align="center">Email</td><td align="center">Chat</td><td align="center">Priority chat</td><td align="center">Dedicated</td></tr></tbody></table>

### Enterprise — Licensing Overview

Best for organizations that need volume flexibility, custom controls, database segmentations, and/or support aligned to their internal processes.

**Commercials & scope**

* **Custom page-view allocations** with tiered pricing and committed annual agreements (monthly or annual billing).
* **Negotiated domains** (production + optional staging/sandbox), **unlimited MatchAgents**.
* **Overage handling** via pre-purchased buffers or automatic tier step-ups.
* **Optional multi-workspace setup** for business units/brands.

**Security, governance, and compliance**

* **Contracts & legal:** a master services agreement with a statement of work; a data processing addendum available on request; and an optional service level agreement.
* **Access controls:** role-based access, audit trail (activity history).
* **Data handling:** first-party UTM context only for personalization; analytics retention policies configurable per agreement.

**Integrations & data**

* **Full analytics suite** with export, per-domain rollups, and variant-level reporting.
* **Webhooks & custom events**, API access for automation, and support for tag manager deployment.
* **Custom onboarding** (solution design, QA plan) and **dedicated support**.

**Program support**

* Quarterly business reviews, experiment planning guidance, and **recommendation workflows** (campaign scheduling, variant rotation/rebalance) tailored to your KPIs.
* Dedicated CSM and quarterly reviews included.

> **Next step:** Contact Sales to customize an enterprise plan and support terms.

***

## Usage Tracking

* Each plan includes a monthly limit on Views (page loads where a MatchAgent is active). You can monitor your plan's usage in the **Settings** page of your dashboard. The dashboard shows your current usage and plan limits in real-time.
  * **Views**: Total page loads where a MatchAgent is active.
  * **Eligible Views**: Subset of Views that matched your UTM rules and could trigger content changes.
  * **CampaignMatch Views**: Subset of Eligible Views where content was actually replaced.
* Rematch (split test) impressions are shown in Analytics for diagnosis but are not billed separately — they count as part of your monthly Views.
* **Usage resets monthly at 00:00 UTC.**
* **At limit**: new CampaignMatches pause; pages continue serving baseline content until reset or upgrade.

### Overages

* If you approach or exceed your plan's monthly View limit, you'll receive a notification in the dashboard. Upgrade your plan at any time from the Settings page to increase your allocation.
* We don’t auto-charge overages; instead, we notify you to upgrade.

### Billing & Coupons

* Billed **monthly** (annual option available).
* **Annual savings:** Pay for a full year upfront and save **17%** versus monthly billing. The discount is applied automatically when you switch to annual in **Settings → Billing** (or at checkout) and covers the selected plan tier for the entire term.
  * **Plan changes prorate automatically** to the remaining term.
* **Coupon codes** can be applied at checkout on the pricing page (enter in the coupon field).

{% hint style="info" %}
Notes: coupons may be time-limited, apply to the first term only, and generally don’t stack with other discounts.
{% endhint %}


---

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